AI Marketing

University of Virginia via Coursera  MasterTrack

Coursera  MasterTrack

8 Courses


A highly-rated public institution, the University of Virginia provides its students with a progressive and internationally linked education in an energetic university city.

Overview

Unlock the future of digital marketing with the AI Marketing Certificate offered by the Darden School Foundation through the prestigious University of Virginia, in partnership with Coursera MasterTrack. This comprehensive program is your gateway to mastering digital marketing strategies through the power of AI, machine learning, and beyond.

Designed for forward-thinking marketing managers, this certificate course equips you with the insights and tools necessary to elevate your marketing strategies. Engage with the dynamic, personalized customer experiences that today's digital landscape demands. Covering vital topics from product development to pricing, advertising, and point of sale promotions, this program offers a holistic approach to the marketing journey.

What sets this course apart is the opportunity to learn from the success stories of industry giants like Netflix, Disney, Instacart, and Starbucks. Benefit from live sessions and receive personalized feedback from our expert faculty. Through simulated exercises, you'll get hands-on experience with the latest digital tools, solving real business problems alongside a cohort of like-minded peers.

In just six months, you will acquire the essential knowledge and skills to generate unparalleled personalized value and craft unforgettable customer experiences, whether for your future employer or your clients. This program is categorized under Artificial Intelligence Courses, Machine Learning Courses, Change Management Courses, and Digital Marketing Courses, making it perfect for professionals keen on staying ahead in the digital marketing arena.

Syllabus


Taught by


Tags

united states

provider Coursera  MasterTrack

Coursera  MasterTrack

12 Courses


Coursera  MasterTrack

pricing Paid Course
language English
duration 24 weeks, 6-8 hours a week