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Starts 7 June 2025 17:52

Ends 7 June 2025

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GenAI for Employee Engagement: Driving Real-Time Insights

Discover how to leverage GenAI for analyzing employee feedback, predicting engagement trends, and creating data-driven strategies that enhance workplace culture—no technical AI background required.
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Coursera Instructor Network

2019 Courses


3 hours 43 minutes

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Overview

What if I told you that AI could read between the lines of employee feedback, uncover hidden insights, and boost workplace engagement like never before? Traditional surveys and engagement strategies often fall short—they capture data, but not the full picture.

Now, imagine leveraging Generative AI (GenAI) to analyze sentiment, predict engagement trends, and create data-driven strategies that truly resonate with employees. This course will equip you with the tools to harness GenAI for workplace engagement, helping you transform how you understand and connect with your workforce.

You’ll explore AI-powered sentiment analysis, personalized engagement strategies, and real-world case studies that showcase AI-driven success. Through hands-on activities and interactive exercises, you'll gain practical skills to implement GenAI solutions effectively.

Whether you’re an HR professional, a leader, or someone passionate about workplace culture, this course will empower you to take engagement to the next level. This course is designed for HR professionals, team leaders, and managers who are committed to creating a more engaging and productive workplace.

With a focus on leveraging AI technologies, particularly Generative AI (GenAI), the course bridges the gap between traditional employee engagement methods and emerging digital capabilities. Participants will explore how these technologies can enhance the way organizations understand and support their workforce, with hands-on examples and practical insights tailored to their professional responsibilities.

Participants should have a foundational understanding of human resources processes, such as employee lifecycle management, performance reviews, and engagement strategies. However, no previous experience with artificial intelligence or machine learning is required.

The course is structured to introduce AI concepts in a simple, accessible manner, ensuring that even those unfamiliar with the technology can grasp its relevance and applications within an HR context. By the end of this course, learners will be equipped to transform their engagement strategies using GenAI tools.

They will be able to explain how these tools are reshaping the landscape of employee engagement, utilize AI platforms for real-time feedback collection and analysis, and design responsive strategies to tackle engagement issues proactively. Furthermore, learners will gain the skills to implement and continuously refine AI-driven initiatives that foster long-term morale and employee satisfaction.

Syllabus

  • GenAI for Employee Engagement: Driving Real-Time Insights
  • In this course, you’ll explore the applications of Generative AI (GenAI) in enhancing employee engagement through real-time sentiment analysis and personalized communication strategies. Through hands-on experience with GenAI tools and case-based scenarios, you’ll learn to design, implement, and optimize AI-driven engagement initiatives. You’ll also evaluate the impact of AI on workplace morale and develop responsible, ethical approaches to deploying AI in HR practices.

Taught by

Gabriella Parente and Starweaver Instructor Team


Subjects

Computer Science