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Starts 21 June 2025 06:50
Ends 21 June 2025
Doing Business in Europe
2039 Courses
Not Specified
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All Levels
Progress at your own speed
Free
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Overview
Welcome to the "Doing Business in Europe" MOOC presented by Coursera. This comprehensive online course delves into the intricacies of launching and managing business endeavors within the vibrant economic landscape of Europe.
Europe's status as a crucial global trade partner and a hub for acquiring invaluable business insights makes this course essential for aspiring and current business professionals seeking to expand their horizons.
Designed to offer a thorough understanding of the European market, this MOOC brings together insights from leading academics across multiple management disciplines—including marketing, supply chain, finance, human resources management, and strategy. It also features firsthand testimonials from seasoned business leaders who have successfully navigated the European business environment.
This unique blend of academic knowledge and real-world experience aims to equip you with the skills necessary to thrive in European markets.
The course is structured around five key topics, each addressing critical facets of doing business in Europe:
- Approaching the European market(s)
- Innovating in Europe
- Investing in Europe
- Building the value chain
- Integrating diversity
With no prerequisites required, this MOOC is accessible to anyone eager to learn about developing a successful business strategy on a European scale. By the end of this course, participants will have gained a comprehensive understanding of how to effectively approach, innovate, invest, and build value in the European context, all while embracing its rich diversity.
Don't miss this opportunity to enrich your knowledge and business competencies within the European context. Enroll now and embark on your journey to becoming a proficient business professional in Europe. Thank you for choosing this course!
Categories:
Business Courses, Digital Marketing Courses, Culture Courses, Retail Management Courses.
Taught by
Prof. Dr. Florence Pinot de Villechenon and Béatrice Collin
