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Starts 27 June 2025 15:19
Ends 27 June 2025
Strategic Self-Marketing and Personal Branding
Eindhoven University of Technology
3 Courses
Eindhoven University of Technology (TU/e) is an innovative research university that promotes entrepreneurial thinking, with the aim of enhancing technology globally. Our students and researchers are continually breaking new ground in all fields of study.
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Overview
Embark on a journey to redefine your professional identity with the "Strategic Self-Marketing and Personal Branding" course, offered through Coursera by the esteemed Eindhoven University of Technology. This transformative learning experience is tailored for those eager to excel in today’s skills-based job market by mastering self-marketing and personal branding.
As part of a specialized curriculum focused on career self-management, this course unveils a comprehensive strategy that embraces the innovative use of generative AI for self-coaching.
Throughout this course, you will:
- Grasp the nuances of marketing your professional self within the vast expanse of career self-management strategies.
- Design a strategic self-marketing plan using the marketing communications mix tailored to showcase your job-related skills.
- Confidently articulate your personal capabilities and professional skills to potential employers.
- Build a resilient professional brand and image, informed by advanced reputation and impression management tactics.
- Effectively deploy self-promotion and personal branding strategies to foster your professional growth.
- Leverage generative AI technology to cultivate a robust system of self-coaching, ensuring your continuous development and adaptability.
- Create engaging digital artifacts that eloquently demonstrate your expertise and proficiency.
- Gain from peer feedback to refine your self-marketing and branding endeavors further.
This course stands out for its unique emphasis on utilizing AI in self-coaching, offering participants a competitive edge in personal differentiation and self-promotion. Equipped with the insights and tools from this course, you’re set to navigate your professional path with strategic finesse.
Dive into this opportunity to enhance your career prospects and establish a compelling personal brand with the "Strategic Self-Marketing and Personal Branding" course.
Categories:
Artificial Intelligence Courses, Career Development Courses, Branding Courses.
Taught by
Michele Forte, Amy Giaculli, Dr. Valeri Chukhlomin, Dr. Tonka Jokelova and Dr. John M. Beckem II
