Sales Analytics: Sales Analysis & Modeling using Excel

Overview

If you are a sales professional or someone looking to enter this field, knowledge of sales data analysis is a must-have skill in today's world. Sales Analytics is an essential aspect of any sales organization, and understanding how to analyze and model your sales data can give you a competitive edge in the market.

Are you tired of relying on guesswork to drive your sales strategies? Are you ready to make data-driven decisions that can increase your sales and improve your bottom line?

If so, then enrolling in this course is a must. This course will give you the skills and knowledge you need to make data-driven decisions, increase sales, and achieve your career goals.

Syllabus

• Introduction to Sales Analytics
Importance of sales analytics in today's business environment
Overview of course objectives and structure
• Sales Data Basics
Types of sales data
Data collection methods
Understanding data sources
• Excel for Sales Analysis
Introduction to Excel for data analysis
Key Excel functions and formulas
Using Excel to clean and prepare sales data
• Descriptive Sales Analytics
Basic descriptive statistics in Excel
Visualizing sales data using charts and graphs
Identifying sales trends and patterns
• Exploratory Data Analysis (EDA) in Sales
Techniques for exploring sales datasets
Hypothesis generation using exploratory analysis
• Sales Forecasting Techniques
Basic concepts of sales forecasting
Time series analysis in Excel
Simple and multiple linear regression for sales forecasting
• Advanced Sales Modeling
Building predictive models for sales
Scenario analysis and what-if modeling
Introduction to machine learning integration with Excel
• Sales Performance Metrics
Key performance indicators (KPIs) for sales
Analyzing sales performance using Excel dashboards
• Case Studies and Practical Applications
Real-world sales analysis case studies
Group project: Analyzing and presenting sales data
• Making Data-Driven Decisions
Best practices for data-driven decision-making in sales
Communicating insights and recommendations to stakeholders
• Course Review and Final Assessment
Recap of major topics covered
Final project presentation and feedback
• Additional Resources
Recommended reading and tools
Continued learning opportunities in sales analytics

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Taught by

Start-Tech Academy

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Subjects

Data Science