Commercial Applications of AI

Overview

Explore AI's impact on marketing, e-commerce, advertising, and fintech with industry experts discussing innovative applications and future potential.

Syllabus

• Introduction to Commercial AI
Overview of AI and Its Commercial Significance
Introduction to Course Objectives and Structure
• AI in Marketing
Personalized Marketing and AI
Customer Segmentation with AI Techniques
Case Studies: Successful AI-Driven Marketing Campaigns
• AI in E-Commerce
AI for Product Recommendations and Personalization
Inventory Management and Demand Forecasting
Enhancing Customer Service with AI (Chatbots and Virtual Assistants)
• AI in Advertising
Programmatic Advertising and Real-Time Bidding
Targeted Advertising and Audience Analytics
Ethical Considerations in AI-Driven Advertising
• AI in Fintech
Fraud Detection and Prevention Using AI
Algorithmic Trading and Investment Strategies
AI for Risk Assessment and Credit Scoring
• Industry Expert Panels and Discussions
Innovative AI Startups and Technologies
Future Trends and Challenges in Commercial AI
• Hands-On Workshops and Projects
Developing a Simple Chatbot for Customer Interaction
Building a Basic Recommendation System for E-Commerce
• Conclusion and Future Directions
Summarizing Key Learnings
Emerging Opportunities in AI Applications
Q&A and Course Wrap-Up

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Subjects

Conference Talks