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Starts 14 July 2026 19:23
Ends 14 July 2026
Data Intelligence for Marketing - Agentic Systems for Bayesian MMM and Consumer Testing
Databricks
6094 Courses
38 minutes
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Overview
Explore how GenAI-powered AI agents scale Bayesian marketing mix modeling and consumer testing, enabling autonomous media allocation and synthetic market simulation for data-driven decisions.
Subjects
Data Science