Product Photography: A Beginner’s Guide to Lighting

Overview

Are you looking to master product photography lighting? Join us for this comprehensive class!

Hello! I'm Rose, a seasoned food and product photographer. I specialize in boosting sales and enhancing online visibility for small businesses and online sellers with captivating, eye-catching photos. Despite starting with client shoots I regretted and countless mistakes, I've mastered not only lighting but also setting scenes that tell compelling stories through product photography. I'm thrilled to guide you through mastering light manipulation for stunning imagery.

No matter your camera type—DSLR, mirrorless, or even your iPhone—you're welcome here. While some photography knowledge is helpful, it's not required.

What you'll learn:

• Key importance of lighting in product photography.
• Understanding light quality and its narrative power.
• Exploring the impact of light directions on product images.
• Creating ambience and emotional appeal with light colors.
• Techniques in using light modifiers, both DIY and professional, for crafted lighting.
• Identifying optimal natural lighting and knowing when to supplement with artificial lights.
• Diverse lighting setups for varied aesthetic effects: light and airy, dark and dramatic, and more.
• Numerous tips and techniques specific to product photography lighting.

Who should attend?

• Beginner photographers
• Aspiring photographers
• Product photographers
• Bloggers, Online sellers, and Social media influencers
• E-commerce entrepreneurs
• Anyone eager to elevate their product photography with professional lighting techniques

Course outcomes: By the end of this course, you'll learn how to apply different lighting setups to achieve various visual effects. You'll practice using natural light for creating both light and airy, and dark and dramatic scenes. Later, we'll explore artificial lighting for achieving bright and warm, as well as soft and cool looks.