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Starts 3 June 2025 14:35

Ends 3 June 2025

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Analytics Project Ideation

Master the art of data analytics project development, from identifying business opportunities to executing solutions through exploratory, predictive, and causal inference methodologies.
University of Minnesota via Coursera

University of Minnesota

1 Courses


The University of Minnesota is a public research university with campuses in Minneapolis and St. Paul. It is one of the most comprehensive higher education institutions and provides academic programs, research opportunities, and cultural activities to students from all over the world.

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Overview

Data analytics is transforming the way businesses operate. But organizations often struggle with identifying opportunities for data-driven decision making and defining a clear analytics project plan to tackle them.

This beginner-level specialization aims to help business leaders, managers, analysts, and data scientists become better at successfully ideating, refining, planning, and executing data analytics projects as a team. This specialization will help learners develop these skills through four courses that demonstrate the design sprint process for different types of analytics projects.

Each course will have 3 key components:

fundamental concepts, use cases, problem identification, and solutioning to develop analytics project ideas.

Syllabus

  • **Course 1: Introduction to Data Analytics Ideation**
  • Overview of Data Analytics in Business
  • Role of Data Analytics in Modern Businesses
    Case Studies: Successful Analytics Implementation
  • Fundamental Concepts of Data Analytics Projects
  • Basics of Data-Driven Decision Making
    Key Phases of an Analytics Project
  • Use Case Exploration
  • Identifying Business Problems
    Brainstorming Analytics Solutions
  • **Course 2: Problem Identification in Analytics Projects**
  • Essential Skills for Problem Identification
  • Techniques for Problem Exploration
    Stakeholder Analysis
  • Use Cases
  • Real-world Problem Identification Examples
    Evaluating Business Impact and Feasibility
  • Structuring a Problem Statement
  • Constructing Clear Objectives
    Establishing Success Metrics
  • **Course 3: Developing Analytics Solutions**
  • Solution Ideation Techniques
  • Creativity in Solution Development
    Collaborative Team Approaches
  • Case Studies in Solution Development
  • Examples of Innovative Analytics Solutions
    Iterating on Ideas and Prototyping
  • Prioritizing Solutions
  • Cost-Benefit Analysis
    Assessing Risks and Dependencies
  • **Course 4: Planning and Executing Analytics Projects**
  • Creating a Project Roadmap
  • Planning Tools and Techniques
    Setting Milestones and Deadlines
  • Execution Strategies
  • Building a Cross-functional Team
    Agile and Design Sprint Methodologies
  • Continuous Improvement and Scaling
  • Feedback Loops and Performance Metrics
    Expansion and Scalability of Analytics Solutions

Taught by

Soumya Sen


Subjects

Data Science