Conversational Selling Playbook for SDRs

via Coursera

Overview

Conversational Selling Playbook for SDRs: Professional Certificate Course 3 on Coursera

Embark on the third course in the Salesforce Sales Development Representative Professional Certificate on Coursera, crafted to enhance your sales skills using the SV Academy’s Conversational Selling Methodology. This comprehensive course builds on your foundational knowledge from the prior courses, "Grounding for Success in Sales Development" and "Foundations for Interviewing with Confidence," to further refine your selling tactics.

You will explore eight key principles that define the SV Academy’s Conversational Selling Methodology, designed to effectively handle objections and master high-quality prospecting. The course aims to equip you with the requisite skills to not only excel in the sales domain but also thrive in various real-world scenarios within the tech industry's non-technical sphere.

Key outcomes from this course include:

Mastering the art of asking strategic questions to establish trust, identify client pain points, and propose valuable solutions to close sales.
Learning to identify and empathize with your Ideal Customer Profile (ICP) and build a high-quality lead list.
Developing effective call scripts and emails that incorporate conversational selling strategies, aimed at improving your lead qualification and conversion rates.
Crafting a multi-channel outreach strategy to engage prospects via phone, email, video, and social media effectively.

To ensure your success in this course, you should possess:

An ability to communicate clearly and effectively, with general computer literacy including basic proficiency with word processing, web search, and email.
Familiarity with social media platforms, particularly LinkedIn, and a willingness to learn new technology tools.
A keen desire for personal and professional development, openness to feedback, and a proactive learning attitude.

Upon completion, you'll be well-prepared to launch a successful career in the non-technical sector of the tech industry, equipped with a deep understanding of conversational selling and emotional intelligence in sales.

This course is ideal for those seeking to hone their expertise in sales and lead generation, and who have successfully completed the prerequisite courses provided by Coursera.

Categories: Sales Courses, Lead Generation Courses