Salesforce AI Fundamentals

Overview

Master AI on the Salesforce Platform What you'll learn:

AI FundamentalsAI Capabilities in CRMEthical Considerations for AIData for AI Thank you for your interest in this course!Salesforce is on the cutting edge of Artificial Intelligence and has a new associate certification for you to show your knowledge!Artificial Intelligence, especially in business, can be daunting. We cover AI for CRM to get you caught up on all you need to know!In this course, we cover all of the necessities to pass the Salesforce AIassociate Certification, with absolutely no fluff!

Easily and quickly getting you Salesforce Certified. You can be confident in taking the Salesforce AIAssociate Certification after learning these concepts, learning the key terms, and working through practice questions.Easily get certified through this streamlined course with the following resources:

Complete video lectures covering all exam topics.Demoed solutions and practice questions after every section.Comprehensive glossary of all terms you need to know with links to learn more.A full practice exam formatted like the actual exam with explanations and documentation links.Notes on the 52 trailhead modules that make up this Trailmix.Learn how to leverage AI with Salesforce and increase your productivity.We are excited to see you pass the Salesforce AIAssociate Certification and celebrate both your Salesforce and AIwins!

Syllabus

• Introduction to Salesforce and AI
Overview of Salesforce platform
Introduction to Artificial Intelligence and its significance in business
• Understanding Salesforce Einstein
Overview of Salesforce Einstein
Key features and capabilities
• Data Preparation and Management
Data collection and integration within Salesforce
Data cleaning and preprocessing techniques
• Predictive Analytics in Salesforce
Understanding predictive analytics
Case studies and applications
• Automating Workflows with AI
Utilizing AI for workflow automation
Customizing AI-driven workflows
• Building Einstein Prediction Builder Models
Introduction to Einstein Prediction Builder
Creating and deploying AI models with Prediction Builder
• Text and Sentiment Analysis with Einstein
Introduction to natural language processing in Salesforce
Implementing sentiment analysis in customer interactions
• Implementing Voice and Chatbot Solutions
Overview of Salesforce voice and chatbot solutions
Designing and deploying virtual service agents
• Ethical and Responsible AI Use
Understanding ethical considerations in AI
Best practices for responsible AI use in Salesforce
• Hands-on Lab Exercises and Projects
Real-world exercises using Salesforce Einstein
Capstone project to integrate learned skills
• Review and Q&A Session
Recap of key concepts
Open forum for questions and discussion
• Course Conclusion and Next Steps
Summary of course learnings
Continuing education resources and certifications in Salesforce AI

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Taught by

Emily Call, MBA and Jeremy Call, MSDA

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Subjects

Business