Qué necesitas saber antes de
comenzar

Inicio 4 June 2026 11:28

Fin 4 June 2026

00 Días
00 Horas
00 Minutos
00 Segundos
course image

ChatGPT para Creativos: IA para SEO, Marketing y Flujo de Trabajo

Domina la ingeniería de prompt de ChatGPT para creativos con técnicas prácticas para mejorar el SEO, los flujos de trabajo de marketing y la creación de contenido mientras mantienes tu voz única.
via Coursera

2868 Cursos


5 hours 7 minutes

Actualización opcional disponible

Principiante

Avanza a tu propio ritmo

Free Online Course (Audit)

Actualización opcional disponible

Resumen

Learn how to give the right prompts to ChatGPT with detailed examples, understand how you can reinforce the desired output, and build skills so you can correct the undesired output. I'm sharing the ins and outs of how to integrate AI into your workflow with examples of prompt engineering, commands and requests to use, as well as tips and best practices for using ChatGPT effectively so you actually get the results you want.

In this AI crash course, you'll learn:

- How to craft ChatGPT prompts that are tailored to your specific needs and objectives - How to identify which prompts are most likely to be successful - How to evaluate the quality of prompts - How to pivot your prompts when you’re not getting the right results - And best of all, how to apply all of these tools to exactly what you need in your creative workflow. A common issue users encounter is having difficulty maintaining a clear purpose and focus throughout a ChatGPT conversation.

This can lead to unproductive interactions and wasted time. This course will teach creatives of all kinds--artists, makers, bloggers, instructors, and content creators--how to craft the ideal prompt recipes that result in more productive conversations and a higher return.

I’m an artist and fellow creative, myself, so I’m going to break this stuff down in a way that's easy to understand and even easier to implement. We'll cover everything you need to know, from the basics of ChatGPT and how it works, to advanced techniques for crafting compelling prompts and troubleshooting common issues.

With real-world examples and expert insights tailored specifically to the needs of creative entrepreneurs and artists, you'll gain the confidence and expertise you need to maximize the potential of ChatGPT as a tool for your creative business. I'm about to show you how AI can transform the way you work and bring your creative pursuits to new heights.

And what I think you’ll find MOST exciting about this class:

You’re getting a fully customizable template stack FILLED with formulas to use for high-quality results. Plus, I’ll show you the behind-the-scenes of how to AI will write for you so you know exactly how to use AI to craft content that sounds like you, in YOUR own voice.

Ready to join the AI revolution and take your creative workflow to an untapped level? If so, grab a notebook or 5 and let's dive in.

A common issue users encounter is having difficulty maintaining a clear purpose and focus throughout a ChatGPT conversation. This can lead to unproductive interactions and wasted time.

This course will teach you how to craft the ideal prompt recipes that result in more productive conversations and a higher return. I’m an artist and fellow creative, myself, so I’m going to break this stuff down in a way that's easy to understand and even easier to implement.

We'll cover everything you need to know, from the basics of ChatGPT and how it works, to advanced techniques for crafting compelling prompts and troubleshooting common issues. With real-world examples and expert insights tailored specifically to the needs of creative entrepreneurs and artists, you'll gain the confidence and expertise you need to maximize the potential of ChatGPT as a tool for your creative business.

I'm about to show you how AI can transform the way you work and bring your creative pursuits to new heights. And what I think you’ll find MOST exciting about this class:

You’re getting a fully customizable template stack FILLED with formulas to use for high-quality results.

Plus, I’ll show you the behind-the-scenes of how to AI will write for you so you know exactly how to use AI to craft content that sounds like you, in YOUR own voice.

Programa

  • Comenzando con ChatGPT y Herramientas de IA
  • Establezca las bases para integrar la IA en su proceso creativo. Este módulo introduce ChatGPT y otras herramientas líderes de lenguaje IA, explicando cómo funcionan y por qué son esenciales en los flujos de trabajo creativos modernos. Explorará errores comunes a evitar y evaluará varias herramientas para encontrar la mejor opción para sus necesidades de escritura, investigación o marketing.
  • Técnicas de Indicaciones y Escritura
  • Aprenda a hablar el lenguaje de la IA. En este módulo, dominará el arte de crear indicaciones claras y efectivas, llamadas "indicaciones poderosas", que conducen a mejores resultados. También explorará seis técnicas para ajustar el tono y el estilo, lo que le permitirá generar contenido que se alinee perfectamente con la voz de su marca y sus objetivos creativos.
  • Aplicaciones Prácticas de ChatGPT
  • Ponga la teoría en práctica utilizando ChatGPT para apoyar tareas creativas del mundo real. Desde escribir publicaciones de blog y correos electrónicos hasta planificar contenido para redes sociales y realizar investigaciones, este módulo lo guía a través de ejemplos prácticos de cómo la IA puede aumentar su productividad y ayudarlo a generar resultados de alta calidad y consistentes con la marca más rápido que nunca.
  • Optimización de Resultados y Flujo de Trabajo de IA
  • Convierta ChatGPT en un socio creativo confiable. Este módulo se centra en refinar el contenido generado por IA a través de la retroalimentación estructurada y la iteración. También aprenderá a organizar conversaciones, adoptar las mejores prácticas e integrar la IA sin problemas en su flujo de trabajo diario, asegurándose de que sus herramientas apoyen su creatividad sin frenarlo.

Impartido por

Skillshare


Materias

Computer Science