Qué necesitas saber antes de
comenzar

Inicio 4 June 2026 03:00

Fin 4 June 2026

00 Días
00 Horas
00 Minutos
00 Segundos
course image

Infonomics I: Business Information Economics and Data Monetization

Desbloquee el potencial de los activos de información de su organización con "Infonomía I: Economía de la Información Empresarial y Monetización de Datos", ofrecido por ESSEC Business School en Coursera. En la actual Era de la Información, aprovechar eficazmente la información es crucial para prosperar. Este curso, el primero de una serie de dos pa.
ESSEC Business School via Coursera

ESSEC Business School

31 Cursos


ESSEC es una escuela de negocios de élite ubicada en Francia, con campus en París, Singapur y Marruecos. Su estimado profesorado ofrece oportunidades de investigación y aprendizaje de clase mundial que preparan a los estudiantes para carreras exitosas en la economía global.

No especificado

Actualización opcional disponible

Todos los niveles

Avanza a tu propio ritmo

Free

Actualización opcional disponible

Resumen

Unlock the potential of your organization's information assets with "Infonomics I:

Business Information Economics and Data Monetization," offered by ESSEC Business School on Coursera. In today's Information Age, leveraging information effectively is crucial for thriving.

This course, the first in a two-part series, aims to equip participants with a non-technical understanding of how information's unique economic characteristics can be harnessed to foster economic benefits for organizations.

Delve into the intriguing debate on whether information qualifies as an asset or property, and explore the significance of treating it as such. Through a focused exploration of information within various micro-economic frameworks, learners will gain insights into enhancing information management and utilization strategies.

The curriculum further explores innovative ways to monetize information, including employing different business analytics approaches to augment both the potential and actualized value of information assets.

Designed for a broad audience, this course is perfect for professionals interested in Big Data, Business Intelligence, and Strategic Management. Join us on Coursera and take the first step towards mastering the art of information economics and unlocking new avenues for data monetization.

Categories:

Big Data Courses, Business Intelligence Courses, Strategic Management Courses.


Impartido por

Douglas B. Laney


Materias