IA y IA Generativa para la Automatización Empresarial

Resumen

“AI & Generative AI for Business Automation” is a practical program designed for business professionals, managers, and entrepreneurs who want to apply Artificial Intelligence to automate processes and improve decision-making—without requiring technical or coding expertise. The course introduces core AI concepts and explores how Generative AI and emerging Agentic AI systems can streamline workflows, enhance productivity, and support business operations.

Learners will examine real-world applications of AI across key functions such as Finance, HR, Marketing, and Operations, while gaining exposure to leading AI tools and platforms. Equal emphasis is placed on responsible AI adoption, covering risks related to bias, data privacy, security, deepfakes, and regulatory compliance, along with governance frameworks and preventive controls.

Through the Case Studies spanning banking, retail and other industries, participants will learn how organizations can deploy AI at scale. This course concludes with strategic guidance on building AI-ready business models, workforce reskilling, and developing a roadmap toward becoming an AI-driven organization.

Programa

• Explicar conceptos fundamentales de IA e IA Generativa relevantes para los negocios
• Identificar procesos empresariales de alto impacto adecuados para la automatización con IA
• Evaluar casos de uso de IA Agentic para flujos de trabajo empresariales
• Comparar plataformas y herramientas de IA para la adopción en negocios
• Evaluar riesgos, seguridad y preocupaciones éticas en el uso de IA
• Diseñar salvaguardas y marcos de gobernanza
• Aplicar casos de uso de IA en diferentes industrias
• Desarrollar una hoja de ruta empresarial preparada para IA

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Materias

Artificial Intelligence