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Inicio 4 June 2026 05:55

Fin 4 June 2026

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Gestión Minorista en la Era Digital

Domina la gestión minorista moderna explorando la transformación digital, las estrategias omnicanal, el comportamiento del consumidor y las tecnologías emergentes como la inteligencia artificial y la cadena de bloques para el mercado en evolución de hoy.
Indian Institute of Management Bangalore via Swayam

Indian Institute of Management Bangalore

20 Cursos


IIM Bangalore es una de las mejores instituciones de gestión en India, que ofrece programas de gestión de alta calidad para pregrados y posgrados. Cuenta con infraestructuras de talla mundial y una fuerte red de exalumnos que han hecho contribuciones significativas en el campo de la gestión.

8 weeks

Actualización opcional disponible

Intermedio

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Free Online Course

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Resumen

This course is crafted to provide learners with a well-rounded understanding of modern retail management in the digital era. It blends core retail concepts with the latest technological advancements, ensuring relevance in today’s fast-evolving landscape.

Beginning with the fundamentals of retail and its evolution, the course builds toward advanced topics like merchandise planning, omnichannel logistics, and strategic positioning. Emphasis is placed on digital transformation, incorporating AI, IoT, AR/VR, blockchain, and CRM tools.

Learners will explore innovative trends like cashier-less stores, drone deliveries, and predictive analytics. The course enables students to analyse consumer behaviour and design effective retail strategies.

It also focuses on inventory management and supply chain optimization through digital tools. Sustainability and ethics are integral themes, aligning retail practices with global standards.

Real-world examples and case studies make the learning practical. This course prepares learners for versatile roles in both online and offline retail.

Graduates will be equipped to lead innovation, adapt to changing customer needs, and drive strategic growth. Ideal for future-ready retail professionals.

Programa


    Impartido por

    Dr. Jagriti Singh


    Materias

    Business