Bootcamp de Nomination de Marque - Apprenez à Créer des Noms Mémorables

Aperçu

Learn how to create a memorable brand names for your start up. What you'll learn:

A unique proven process to creating world-class brand namesHow to use AI to create amazing brand name ideasHow to create brand names which are more memorableHow to guide yourself (or clients) through the naming processHow to create strategic names to suit a brand's longterm visionHow to find a .COM domain for any brand name (costing less than $20).Learn how to check for existing trademarks to ensure your name is safe to use & protect.Learn how to develop creative names which can rank on page #1 of Google.How to set up business emails with the chosen brand nameHow to find the perfect social media handles for the new name Creating great brand names can be tough.So although this course shares the science to what makes a great brand name, the results are down to you.Did you know Google was originally called BackRub?Can you imagine going to 'BackRub' to search the web?Yup, us neither.So you can see how valuable it is to get brand naming right!Scott Lancaster and his team at Clementine House Branding Agency have helped thousands of brands find great strategic brand names.But now he's sharing his unique process with the world, to help others follow his approach and find brand names that make sense for your business.A decade of expertise all perfectly crafted into a concise course which guides you through the entire process.

How can we guarantee you'll find some great brand name options using this course:

Science - We don't just cover the basics. You'll learn the neurological reasons why some names are better than others.

Entraining - We believe learning should be fun. So our courses at Lancaster Academy of Design & Brand are created to keep you engaged.

Actionable Frameworks - The frameworks and methods in this course have been proven to work over the past decade. Step-By-Step - We're crafted a step-by-step guide to allow anyone, with any level of experience, to craft worldclass brand names.Support - If you need any additional help along the way, we're here to assist and support you.

Who this course is for:

Entrepreneurs wanting to find a great name for their start up.Business owners renaming their business.People wanting to learn how to name brands and sell it as a service.

Programme

• Introduction à la dénomination de marque
Importance des noms de marque
Aperçu du processus de dénomination
• Éléments d'un nom de marque mémorable
Simplicité et prononciabilité
Unicité et différenciation
Pertinence et signification
• Techniques pour générer des noms de marque
Méthodes de brainstorming
Approches sémantiques et linguistiques
Utilisation de l'IA et des outils pour la génération de noms
• Considérations légales et de domaine
Bases des marques déposées
Disponibilité et sélection de domaines
• Tester et évaluer les noms de marque
Retours d'audience et sondages
Analyse phonétique et linguistique
Considérations culturelles et globales
• Études de cas et exemples
Analyses de noms de marque réussis
Leçons des erreurs de dénomination
• Atelier : Créer vos propres noms de marque
Exercices en groupe
Projets individuels et retours
• Conclusion et meilleures pratiques
Résumé des principales conclusions
Ressources pour approfondir l'apprentissage

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Enseigné par

Scott Adam Lancaster | 26,000+ Students | Entrepreneur | #1 Fiverr Pro Branding Consultant

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Matières

Business