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Débute 4 June 2026 02:28

Se termine 4 June 2026

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Persuasion et présence pour les gestionnaires de programmes et de projets

Améliorez vos compétences en gestion de programme et de projet grâce à des techniques de persuasion avancées, des stratégies de communication efficaces et une présence de leader pour assurer le succès dans des environnements d'équipe complexes.
University of Maryland, College Park via Coursera

University of Maryland, College Park

15 Cours


L'Université du Maryland, College Park est une université publique de recherche reconnue pour la diversité de ses étudiants et la qualité de son enseignement. Avec plus de 200 programmes de diplômes, des stages uniques et des opportunités de recherche de pointe, l'UMD offre une expérience éducative de classe mondiale.

8 hours 33 minutes

Amélioration optionnelle disponible

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Free Online Course (Audit)

Amélioration optionnelle disponible

Aperçu

Persuasion is the central to leading leaders. As a program manager or project manager, you may lead a team with many senior contributors.

Often they will have more experience, more skin in the game, and more reputation at stake. As a program manager, this task is even greater because your time is limited and your span of control across projects even greater.

Being a compelling communicator takes more than what you learned for the Certified Associate in Project Management (CAPM) exam or Project Management Professional (PMP) exam. It takes program or project management experience and this certificate program.

Program managers must persuade quickly, and with great lasting impact. Program and project managers must persuade and manage their leadership presence for program or project success.

Even if you are a traditional program or project manager or manage agile programs or projects, persuasive communication is vital to your success. Communicating more persuasively will lead to more effective risk management.

There are complete blindsports in the Project Management Institute, Inc's (PMI)"A Guide to the Project Management Body of Knowledge" (PMBOK Guide). Applying those processes and skills are just the basics of efficient communication.

That’s why certified project managers will earn 10 professional development units (PDU) in this program. You will learn the balance needed to communicate effectively.

Aristotle first wrote about balancing logic, emotion, and presence over 2,000 years ago. Creating a balance between ethos, pathos, and logos, the persuader creates a message that grabs the attention of the audience and engages them as people.

A person doesn’t understand when they are not paying attention, is not engaged with the speaker, and doesn’t remember what was said. Ethos, pathos, and logos aid the speaker and the listener, by helping to select information to present and how to fashion its delivery for the best effect.

In this program management and project management training course, you will go beyond the communication skills you learned for the PMP exam to gain your project management certification. You will learn about the rhetorical triangle and how to use it to craft persuasive communications.

Social media and online collaboration tools require new ways of establishing your presence and generating trust between you and your audience. You will also learn how to create an emotional impact even through text messages and emails.

Syllabus

Programme

  • Semaine 1 : La triade Logique, Émotion et Présence
  • Semaine 2 : Construire une Présence Efficace
  • Semaine 3 : Utiliser les Émotions dans une Bonne Communication
  • Semaine 4 : Sécurité Psychologique et Persuasion
  • Semaine 5 : Examen Final

Enseigné par

William A. Brantley


Matières

Personal Development